Who knew this existed! Glad to see the initiative though and hope it encourages more folks to read. I consider every day to be reading day for me - have a steady stream of loans from the local library and an even longer wishlist waiting to be requested. Not to mention the really good narrative and feature stories available online these days. Education and literacy are important to me and I have been involved in efforts to encourage reading in organizations I have associated with. Some of my favorite books are childhood reads - books my parents got me so I could read adventure stories and imagine escapades of the Secret Seven and Famous Five. Over time, I developed my own reading tastes - went through a phase where Isaac Asimov was my God and then another where romance novels were above everything else. As I did more writing and editing work, I read books that were related - like the Elements of Style or Bird by Bird. And autobiographies as well as self-help/life improvement books took up much of my reading time. I did go through a slump where reading took a backseat and hated that - took a while to get back into the groove again but so glad my love for reading is now a big part of my life. I hope wherever you are, that you are able to enjoy reading and to encourage other stop read as well.